-18. Dr. DEAN ORNISH'S PROGRAM
In an age when medical science was combating heart disease with costly high-tech interventions, American physician Dean Ornish was something of a throwback. His simple, inexpensive program of lifestyle changes, which featured a low-fat, primarily, vegetarian diet, moderate aerobic exercise, and daily stress management, contrasted sharply with such potentially risky treatments as bypass surgery, angioplasty and cholesterol-lowering medication. The holistic regimen that Ornish recommended appeared not only to halt the progress of atherosclerosis — the buildup of fatty substances within the arteries — but actually to reverse it. Despite his reluctance to being labeled a guru, Ornish continued to gain enthusiastic converts following the publication in 1990 of his bestselling second book. "Dr. Dean Ornish's Program for Reversing Heart Disease: The Only System Scientifically Proven to Reverse Heart Disease Without Drugs or Surgery". Later highlights for Ornish included the publication of a third book. "Eat More, Weigh Less; Dr. Dean Ornish's Life Choice Program for Losing Weight Safely While Eating Abundantly"; an invitation to the White House in 1993, and the announcement in August of that year that Mutual of Omaha, an insurance company, would reimburse policyholders for the cost of participation in the program — the first time a major insurer had agreed to cover an "alternative" treatment for heart disease.
Doctor Dean Ornish's program for fighting heart disease, as described by the author, ......... .
involved easily-made changes to one's way of life
was effective but incredibly expensive
required the use of cholesterol-lowering medication
was highly technical
relied heavily on innovative surgery